This shampoo is a perfect blend of hydrating and hair-strengthening natural ingredients for reducing hair breakage and controlling excessive hair fall. It forms abundant lather to wash away dirt, dead skin cells, toxins, grease, and product residues and your scalp and hair stay perfectly clean. The botanical ingredients of the shampoo provide external nourishment to the hair follicles to help maintain optimal hair growth. The natural hair conditioning ingredients of the shampoo permeate the hair shafts and fortify their protective oil barrier so that your hair stays smooth and soft and is less prone to tangles, breakage and split ends. It also helps to repair the damaged hair and helps to restore the natural resilience and healthy texture of the hair. This shampoo does not contain mineral oil and toxic compounds such as paraben, phthalate, silicone, and sulfate. It suits all hair types. It is a vegan product and has not been tested on animals. StBotanica is a PETA-certified cruelty-free brand.